STRIVE to the finish line in Barrie!
Joining forces with STRIVE Sport & Exercise Medicine has sparked new interest in providing comprehensive athlete care for the endurance community in Barrie.
In the early spring of 2023, STRIVE and our team entered into collaborative discussions about the importance of recovery and on-site treatment at events. The attendance and overall feedback from athletes was positive as STRIVE’s team of physicians and industry experts are able to reach athletes when their timing is essential.
“STRIVE is once again excited to be on site for the Barrie Honda Waterfront Run and the Barrie Triathlon. Supporting active individuals in our community and beyond is a privilege, and we look forward to helping promote the value of active rehabilitation before, during and after such events.”
- Derek MacPherson, Physiotherapist and co-director at STRIVE
Our core values remain focused on the participant. This synergy between both organizations also reinforces athlete safety, ensuring the participant can also opt for getting advice on injury prevention. When two teams can leverage each other’s skills while the race is in progress, that level of cohesion allows for the overall athlete experience to be positive after an event.
“Partnering with MSC is a natural fit for STRIVE, as part of our mission is to promote “exercise is medicine” for all ages and abilities. STRIVE is happy to support the variety of events Multisport offers for both new and seasoned competitors alike.”
- Marnie Lavigne, MD and co-director at STRIVE
STRIVE will be at the Barrie Triathlon again this year on August 9th-10th.
MultiSport Canada participants will be offered exclusive discounts for services year-round and free massages on site. Booking inquiries can be done in advance here and their talented team is proud to be a series partner for our local triathlon, cycling, and running events in the Barrie community.