Skechers USA Canada, Inc. Becomes Title Sponsor of the MultiSport Canada 2017 Triathlon Series

BARRIE, ONTARIO (February 22, 2017) – MultiSport Canada (MSC) is excited to announce that Skechers Performance Canada, a division of Skechers USA Canada, Inc., will be the 2017 Title Sponsor for the MultiSport Canada (MSC) Triathlon Series.

The partnership will give Skechers Performance Canada exclusivity in the footwear category and the product will be displayed at all MSC events. The expanded relationship will provide Skechers Performance Canada with greater opportunities to further engage with athletes and for them to discover the full profile of their performance footwear line. Moreover, all race finishers will be awarded with a medal featuring the all-new Skechers Performance Triathlon Series logo.

“Skechers Performance Canada is happy to expand its partnership with MSC,” said David Beecroft, Country Manager at Skechers USA Canada, Inc. “Becoming title sponsor of the MultiSport Triathlon Series will allow us to further highlight our Performance Division to the Canadian Triathlon community.”

“We have had a very successful partnership with Skechers Performance Canada and we are looking forward to the title sponsorship in 2017,” said John Salt, MultiSport Canada President. “Over the past few years Skechers Performance has been a fantastic supporter of not only the series, but several of our Ambassador Team members including past ambassadors, Lionel Sanders and Cody Beals. Their commitment to supporting our grass roots races is truly appreciated.”

The year’s race series will take place on the following dates: June 24/25 (Rose City), July 15/16 (Gravenhurst), August 6 (Kingston), August 12/13 (Bracebridge), August 19/20 (Toronto Island), August 26 (Wasaga Beach) and September 9/10 (Lakeside).

For more information about Skechers Performance please visit and follow us on, and Instagram/@skechersperformancecanada.

For more information about the MSC 2017 Triathlon Series visit:


SKECHERS USA, Inc., based in Manhattan Beach, California, designs, develops and markets a diverse range of lifestyle footwear for men, women and children, as well as performance footwear for men and women. SKECHERS footwear is available in the United States and over 160 countries and territories worldwide via department and specialty stores, more than 2,012 SKECHERS Company-owned and third party-owned retail stores, and the Company’s e-commerce websites. The Company manages its international business through a network of global distributors, joint venture partners in Asia and the Middle East, and wholly-owned subsidiaries in Canada, Japan, throughout Europe and Latin America. For more information, please visit and follow us on Facebook ( and Twitter (

This announcement contains forward-looking statements that are made pursuant to the safe harbor provisions of the Private Securities Litigation Reform Act of 1995. These forward-looking statements include, without limitation, the Company’s future domestic and international growth, financial results and operations including expected net sales and earnings, its development of new products, future demand for its products, its planned domestic and international expansion and opening of new stores and advertising and marketing initiatives. Forward-looking statements can be identified by the use of forward-looking language such as “believe,” “anticipate,” “expect,” “estimate,” “intend,” “plan,” “project,” “will be,” “will continue,” “will result,” “could,” “may,” “might,” or any variations of such words with similar meanings. Any such statements are subject to risks and uncertainties that could cause actual results to differ materially from those projected in forward-looking statements. Factors that might cause or contribute to such differences include international economic, political and market conditions including the uncertainty of sustained recovery in Europe; sustaining, managing and forecasting costs and proper inventory levels; losing any significant customers; decreased demand by industry retailers and cancellation of order commitments due to the lack of popularity of particular designs and/or categories of products; maintaining brand image and intense competition among sellers of footwear for consumers, especially in the highly competitive performance footwear market; anticipating, identifying, interpreting or forecasting changes in fashion trends, consumer demand for the products and the various market factors described above; sales levels during the spring, back-to- school and holiday selling seasons; and other factors referenced or incorporated by reference in the Company’s annual report on Form 10-K for the year ended December 31, 2015 and its quarterly report on Form 10-Q for the three months ended September 30, 2016. The risks included here are not exhaustive. The Company operates in a very competitive and rapidly changing environment. New risks emerge from time to time and the companies cannot predict all such risk factors, nor can the companies assess the impact of all such risk factors on their respective businesses or the extent to which any factor, or combination of factors, may cause actual results to differ materially from those contained in any forward-looking statements. Given these risks and uncertainties, you should not place undue reliance on forward-looking statements as a prediction of actual results. Moreover, reported results should not be considered an indication of future performance.

About MultiSport Canada

MultiSport Canada (MSC) was founded by John Salt and Mike Buck in 2002. The first race was held in 2002 at Erin Meadows Community Centre and has now grown into Canada’s largest triathlon series with over 9,000 athletes participating in multiple races. MSC owns and produces the Skechers Performance Triathlon Series, the Niagara Falls Barrelman, and The Ontario Women’s Triathlon. MSC is also one of Canada’s premier event management companies contracted by several other event partners and not-for- profits such as the Princess Margaret Hospital Foundation and Joe’s Team.